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Entrepreneur, actor, producer, reality TV star, and former professional skateboarder Robert Stanley Dyrdek hails from the United States. Famous for his appearances on Rob & Big, Rob Dyrdek’s Fantasy Factory, and Ridiculousness, all on MTV, he has a wide fan base. In addition to his work in television, Dyrdek has also founded various companies through his venture studio, Dyrdek Machine. These include Street League Skateboarding and Superjacket Productions.
Who Is Rob Dyrdek?
Dyrdek was born to Gene and Patty Dyrdek on June 28, 1974, in Kettering, Ohio. He got his start in skateboarding when he was 11 years old and was active in sports overall. Dyrdek has said, on his early involvement with the sport, “That’s how determined I was to make it as a professional skateboarder. I would daydream about doing skateboard tricks in class, and then sneak out of the building to practice them until they called my name.” Dyrdek was a graduate of Kettering, Ohio’s Fairmont High School.
Career Life of Rob Dyrdek
Dyrdek received sponsorship from Surf Ohio, a skate business in Dayton, Ohio when he was just 11 years old. At the age of 12, he entered his first competition. At about the same time, he picked up sponsorship from national skateboard company Gordon and Smith Skateboard Company (G&S). Dyrdek won the North Central District competition for the National Skateboard Association when he was 15 years old in July 1989. When he was 16, he dropped out of high school to pursue a career in professional skating full-time in Southern California. In 1991, he made his professional debut at the Skateboard World Cup in Germany, where he finished in fifth place.
In the same year, he was featured in another skate video by Alien Workshop titled Memory Screen. At that time, Alien Workshop, a skateboard manufacturer based in Dayton, Ohio, began supporting Dyrdek. Soon after the endorsement, the company started making Dyrdek-branded skateboards. At the age of 17, Dyrdek also started his firm, Orion Trucks, which makes parts for skateboards. Dyrdek, together with his best friend and bodyguard Christopher “Big Black” Boykin, cousin Chris “Drama” Pfaff, and friend Rashawn “Bam Bam” Davis, debuted in the MTV reality series Rob & Big in November 2006. The concept originated in a comedy written by Dyrdek for a DC shoe video called The DC Video from 2003.
The skit depicts him using Boykin as a bodyguard to shield him from security personnel while recording street skating films. These and other aspects of Dyrdek’s daily life were portrayed in the show. Dyrdek, together with partners Rob & Big, broke 21 skating world records in a single day in 2007, as documented by Guinness. The longest board slide was recorded at 100 feet 5.75 inches (30.6261 m), and the highest skateboard ramp jump into the water was 10 feet 8 inches (3.25 m) (22). After three seasons, the show was canceled in April 2008. The professional Street League Skateboarding (SLS) competition series was founded by Dyrdek in 2010.
The 2012 championship tournament, aired on ESPN to 198 countries, featured the largest total purse in the league’s history at $1.6 million. In addition to working with the Boys & Girls Clubs of America to build skate parks around the state of California, the league has also collaborated on other projects. Dyrdek’s documentary The Motivation, which premiered at the 2013 Tribeca Film Festival, focuses on the group. These days, SLS is a worldwide series with events happening all over the globe. He established the Dyrdek Machine in 2016 as a venture studio and business incubator aimed at new companies.
Before Stance and UFC, he was a serial entrepreneur and independent investor in a wide range of businesses. Lusso Cloud, Mind right (with Travis Barker and Joe Jonas), Outstanding Foods, Leisuretown (with Diplo), Momentous, Deon Libra, Jolie, and Black Feather Whiskey are all businesses that he has co-founded, sponsored, and grown under the Dyrdek Machine umbrella. Through the Dyrdek Machine, he helped found 18 different brands by 2022, five of which were purchased by investors.
Personal Life of Rob Dyrdek
Dyrdek’s sibling is a sister. In preparation for officiating his sister’s wedding in December 2011, Dyrdek became an ordained minister through the Universal Life Church. The Fantasy Factory in Los Angeles played host to the ceremony, which was highlighted on an episode of Rob Dyrdek’s Fantasy Factory. He popped the question to his Filipina-American girlfriend during Mickey’s Christmas Party. They tied the knot and now have two kids together.
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